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Marketing/PR (general)

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Choosing the Right Media: Finding the Most Useful Form of Advertising

By: Jack Roberts

Video E-mail Marketing Strategy: Using Online Social Networks to Market Products and Services

By: David R. Wetzel

Get More from Exhibitions: Maximise Sales and Leads from Exhibiting at Trade Fairs and Expos

By: Jack Roberts

Use Direct Mail for More Business: Mail Shots Can Help Find and Keep Customers

By: Jack Roberts

More Creative Direct Mail: Professionally Produced Mailshots Can Increase Reponse Rates

By: Jack Roberts

Management Buy-in for eMarketing: Without the support of the management your internet marketing plans

By: Samuel O'Prey

Strategy Gives You Market Edge: In the Marketing World Those Who Plan Ahead Stay Ahead

By: Samuel O'Prey

Email Marketing: Can Email Campaigns Work?

By: Samuel O'Prey

Affiliate Marketing A Simple Guide: What Is Affiliate Marketing and Can it Work for You?

By: Samuel O'Prey

Customer Profiling: Do You Know Who Your Best and Worst Customers Are?

By: Samuel O'Prey

Permission-based Marketing: With the Aid of Technology Direct Marketing Is Changing

By: Samuel O'Prey

Psychology in Sales: Is Psychology Important in the Sales World?

By: Samuel O'Prey

Media Relations in Five Easy Steps: Despite the Web, Relationship Building is the Key to Coverage

By: Andrew Leibs

Optimisation: Search Relevance: Optimising Your Keywords and Key Phrases to Aid Customer Search

By: Samuel O'Prey

Vector Marketing Is Not a Scam: Still, The Job is Far From As Advertised

By: Christian Nathler

Networking Tips: How to Make a Great First Impression and Offer Your Services

By: Joe Lam

Writing Perfect Press Releases: How to Grab the Media’s Attention with a Well Put Together Release

By: Jennifer Boyes

Common Networking Mistakes: The Top Three Slip-ups that Every Budding Networker Should Avoid

By: Jennifer Boyes

Become a Confident Networker: How Positive, Efficient Business Networking Can Benefit a Company

By: Jennifer Boyes

Telemarketing: Making It Work: Telemarketing Can Bring You A Great Return On Investment

By: Samuel O'Prey

Making Media Connections: An Effective Formula for Public Relations and Marketing

By: Patricia Faulhaber

Marketing & Communication: The Role of Communication in the Marketing Process

By: Samuel O'Prey

Promotional Ideas That Last: Making an Impression with Promotion

By: Patricia Faulhaber

InfoMarketer Ed Rush - Interviewed: An Interview with a Successful Internet Marketer and Combat Flyer

By: Chris A Watkins

Marketing for Architects: 3D Modeling - Additional Overhead or Missed Marketing Opportunity?

By: Chris A Watkins

Taking PR into the Future: Why Consultants Need to Keep Up to Date with Evolving Technologies

By: Jennifer Boyes

Do-It-Yourself Public Relations: Free and Simple PR Techniques that Can Make Your Business a Success

By: Jennifer Boyes

PR During a Recession: How Public Relations Can Help Your Company Survive an Economic Slump

By: Jennifer Boyes

Starting a Public Relations Career: Top Tips on Making Your Mark on the PR Industry

By: Jennifer Boyes

Online Marketing: Where to Start: Why Businesses Need a Solid Internet Marketing Plan

By: Jennifer Boyes

PR for Small Businesses: How PR can Put a Small or Start-Up Company on the Path to Success

By: Jennifer Boyes

Measuring Website Performance: Discover More about Your Visitors and How They Found You

By: Jack Roberts

Email Campaigns Made Easy: Email Campaigns CAN Work, with a Little Ingenuity

By: Brenda Keener

Successful Strategic Marketing: Strategic Marketing Is Critical to Product Success

By: Brenda Keener

Existing Customer Management: Creating Loyalty and Selling More to Customers

By: Jack Roberts

Building a Loyal Customer Base: Encouraging Customers to Stay Longer and Buy More

By: Jack Roberts

Email Campaign Best Practices: Make Sure Your Email Marketing Delivers Service and Stays Legal

By: Jack Roberts

Making Email More Effective: How to Ensure Successful Email Campaigns

By: Jack Roberts

Sending Large Volumes of Email: How to Broadcast Bulk Email Campaigns

By: Jack Roberts

How to Thrive at a Business Expo: Making the Most of Trade Shows

By: Feature Writer Debbie Kwiatoski

China Recalls Hurt Christmas Sales: Shoppers Reject Chinese Goods & Products

By: Feature Writer Frank W. Hardy

Marketing Bootcamp 101: Inside Tips to Grow Your Sales Fast

By: Patricia Simone

Preparing a SWOT Analysis: A Classic Way of Analyzing Your Position

By: Brenda Keener

Managing a Global Marketplace: Today's World is Getting Smaller!

By: Brenda Keener

Small Business Marketing Tips: Some Basic Strategies to Get Your Marketing Plan on Track

By: Linda Banks

Use Blogs for Market Awareness: Blogging Is Here to Stay and Provides Word-of-mouth Marketing

By: Brenda Keener

Inspire Interest: Run a Contest! Contests and Giveaways Strengthen Your Marketing Strategy

By: Brenda Keener

Using Networking for your Business: Building Sales from Breakfast Clubs and Business Groups

By: Jack Roberts

Choosing a Business Network: A Guide to Networking Organisations and Business Clubs

By: Jack Roberts

Getting Publicity for Nonprofits: After scandals, expect careful scrutiny when seeking publicity

By: Edward R. Van Herik

Practicing for a media interview: Be ready with your best quotes and your most believable answers

By: Edward R. Van Herik

Picking the right media outlet: Isolating key audiences helps ensure successful publicity efforts

By: Edward R. Van Herik

Using Customer Buying Processes: Know Your Customer and Generate More Enquiries, Sales and Business

By: Jack Roberts

The Power of Follow-up: Follow-up is one of the main keys for success!

By: Brenda Keener

Producing Great Newsletters: Eight Ways to Keep Communication Lines Open for Your Customers

By: Feature Writer Leslie Halpern

Choosing Creative Concepts: How to Decide Which Advertising Idea to Select

By: Jack Roberts

Working with Graphic Designers: Getting Greater Creativity from your Advertising Agency

By: Jack Roberts

Generate More Business by Testing: How to Increase Sales by Identifying and Using Key Factors

By: Jack Roberts

Multiply Sales Using Web Marketing: Leverage Techniques using Online Forms to Grow Marketing Success

By: Feature Writer Guy Lecky-Thompson

New Business from Old Accounts: Your Very Best Prospects May Already be Customers

By: Jacquelyn Lynn

Cancel that Sales Meeting: Hold Sales Training Sessions Instead

By: Jacquelyn Lynn

Split Testing Marketing Guru Tip: Online Internet Marketing or Offline Direct Response Power Technique

By: Feature Writer Guy Lecky-Thompson

Marketing for Green Companies: If Your Positioning Depends on the Environment......

By: Brenda Keener

Choosing a PR Firm: Partner or Cost Sink? The Choice is Yours

By: Brenda Keener

Keep it Simple for the Media: Pick Three Key Message Points and Stay Focused

By: Edward R. Van Herik

Handling Surprise Calls from Media: Communications Plan Will Keep Focus on Best Outcome

By: Edward R. Van Herik

Why Talk to the Media At All? Be Clear on Your Goals before You Decide

By: Edward R. Van Herik

From News Release to News Story: Tips on How to Get the Best Publicity from a Reporter’s Call

By: Edward R. Van Herik

The Perfect Press Release: Ten Steps to Format, Write and Send This Powertool Tool

By: Feature Writer Cherie Burbach

How to Get Quoted by the Media: Talks with a Reporter Can Bring in Steady Stream of Free Publicity

By: Edward R. Van Herik

How to Market a Business: Ten Ways to Set Your Organization Apart

By: Feature Writer Cherie Burbach

Designing Winning Collateral: Your Product Collateral is What They See When You Leave

By: Brenda Keener

Evaluating Corporate Sponsorship: Can Helping with a Community Event Help Your Small Business?

By: Feature Writer Leslie Halpern

Marketing Through Writing: Hire a Ghostwriter to Write Your Articles and Books

By: Jacquelyn Lynn

Selling with Samples: Include Giving Away Free Products in Your Marketing Plan

By: Jacquelyn Lynn

Online PR Tips for Small Companies: Keep you public relations budget low with internet tools

By: Ian Everett

Budget PR Tips for Small Companies: How to Make the Most of Low Cost Public Relations

By: Ian Everett

Tourism Marketing Today: Marketing Travel Tourism to a New Generation

By: Feature Writer Debbie Kwiatoski

Build Business By Building Links: Links Create Traffic, and Traffic Leads to Business!

By: Brenda Keener

Mobile Marketing - A New Venue: Cell Phones Are a Big Part of Our Lives

By: Brenda Keener

How to Work a Trade Show: Get Maximum ROI

By: Brenda Keener

Trade Show Booth Staff Basics: Training Your Staff is Key to Good Results!

By: Brenda Keener

Your Trade Show Booth: A Good Booth Design Creates Presence, Appeal

By: Brenda Keener

Planning a Successful Trade Show: Planning is Crucial to Success with Your Upcoming Show

By: Brenda Keener

Public Relations Jobs Sites: Online Resources to Help You Get a Public Relations Job

By: Jennifer Mattern

Review of PR-O-Matic: Review of the Press Release-O-Matic Software

By: Jennifer Mattern

Press Release Components: Various Parts of a Press Release

By: Jennifer Mattern

Restaurant Public Relations Plan: Create a Top-Notch PR Plan for Your Restaurant

By: Feature Writer Lisa Nichols

Press Release Writing Tips: Tips for Writing More Effective Press Releases

By: Jennifer Mattern

Free Sample Press Release Template: Free Sample Press Release Template and Press Release Writing Tips

By: Jennifer Mattern

Integrity in Marketing: Marketing with Integrity is Critical to Keeping Customers

By: Brenda Keener

Choosing A Good Channel Partner: Your Product Channel is Key to Your Success

By: Brenda Keener

Embedding Affiliate Links: Use Your Blogs and Articles

By: Brenda Keener

More Affiliate Marketing Tips: Affiliate marketing for blogs, adwords and more

By: Brenda Keener

Affiliate Marketing Basics: How to Get Started with Google Ads and More!

By: Brenda Keener

Small Business Marketing Resources: Although most MBA texts focus on large businesses, there are resources out there.

By: Brenda Keener

Marketing for Artists: Although many of you feel your art should speak for itself...

By: Brenda Keener

Choosing Promotional Giveaways: Trade Show Booth Traffic Often Depends on Your Trinket

By: Brenda Keener

Qualifying Your Customers: The Quality of Your Customer Base Determines the Quality of Your Business

By: Brenda Keener

Winning at Customer Satisfaction: Current Customers Can Become Champions or Detractors

By: Brenda Keener

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