QuarkXpress provides marketing professionals, designers and desktop publishers with the flexibility to easily perform a variety of document layout and production tasks. It also helps streamline production between in-house creative and production staff to improve efficiency.
What is QuarkXpress?
QuarkXpress is one of the leading page layout and publishing software found on the market today. This popular desktop publishing software can be used to create a variety of materials. From magazines to books, brochures to catalogs, QuarkXpress offers a flexible way to design a whole array of printed materials.
Over the years, there have been several versions of the software released. With each new software release, new features are added to make page layout easier and more creative. Fortunately, the overall functionality of QuarkXpress has remained the same with each new version.
Page Layout in QuarkXpress
The page layout features found in QuarkXpress enable desktop publishers to create documents quickly and easily. To design a simple newsletter or flyer, designers can create a simple layout by placing text or graphic boxes in desired locations throughout the page.
Text can be written within a document or copied directly from word processing software. Tools such as style sheets and templates allow desktop publishers to create a consistent look for all publications. Templates simplify placing text and graphics while style sheets allow designers to format text appearance for headlines, captions and body text.
Designers can also easily adjust typographic appearance within QuarkXpress. Whether adjusting character spacing, hyphenation or applying color to text, this software allows desktop publishers to use their creativity to create impactful printed materials. Designers can also utilize an array of text runaround controls to create distinctive text wraps around images or graphics.
Graphic elements such as images, illustrations or colored backgrounds can be easily added to QuarkXpress documents. By utilizing a simple picture box, designers can frame, rotate, resize or crop images added to the page layout. Desktop publishers can also add background color and shade to many imported picture formats.
Printing from QuarkXpress
Printing from QuarkXpress is just like printing documents from other software such as Microsoft Word. However, page layout software does provide additional printing options. Designers can choose to print out document using color separations for print jobs that will be printed using 4-color process, or designers can print documents with a bleed or registration marks. Additional options allow desktop publishers to do much of their own prepress work by utilizing trapping and halftone screening controls.
Desktop Publishers can also create high-resolution pdf files from QuarkXpress if they also have Adobe Acrobat software. The pdf file can then be easily sent to an outside printer for printing.
Anyone looking to create professional looking documents can benefit from the versatility of QuarkXpress. From preliminary design to final production, this desktop publishing software is a useful tool for a variety of publishing situations.
References:
Using QuarkXpress, 1986-1991, Quark, Inc.
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