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Marketing/PR Feature Writer: Patricia Faulhaber

Solid marketing skills are essential for success in ALL businesses, from toys to high tech. This site is dedicated to the art of marketing, and it is truly an art.

Visit this page to learn more about marketing plans, managing trade shows, marketing ideas for specific types of businesses such as real estate, and art, and new ways to promote your company. Public relations, advertising, branding, and marketing analysis for large and small businesses will be featured.

My blogs, discussions, and articles are focused on bringing you, my readers, as much fresh new content as possible.

Many profess to understand the art of marketing, but few truly have mastered ALL of the skills necessary to come out on top. Feel free to email me at marketingpr@suite101.com with comments and suggestions.


Feature Writer Articles in Marketing/PR

 		Guerrilla Marketing Goes Green Book Review
New book on marketing goes green doesn't go far enough. Bestselling authors release new book that falls short of its title.
Toyota Still Trying to Repair Image
Toyota continues to use crisis management to battle recall situation. The company has been seemingly telling the truth, taking on blame, and kept its message consistent.
Snow Storms Hit February Sales
Retailers and auto sales may have been hit the hardest by February's snow storms that marched across the United States. March hopes spring eternal.
Power of Print Advertising
Print advertising launches campaign to gain back some of the advertising revenue lost to digital.
Historical Teaching Tool for Marketing
Teaching good marketing skills requires good teaching tools. Looking back through history can provide the most unexpected type of teaching tools.
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Contributing Articles in Marketing/PR

 		How to get Media Attention in Business
Business owners need the media for successful Public Relations. But the media needs business owners to tell the story. Building this relationship is important.
Suggestions for Maximizing Customer Data
New and inventive ways of encouraging greater spending from repeat customers is one of the most powerful keys to small business growth.
Useful Corporate Strategy Tips for Small Busines
When crafting a corporate strategy, business owners should not overlook the value of a company's current customer data. It is one of the primary keys to business growth.
Social Networking Strategies for Small Business
Basic social media marketing tools can make an impact for small business owners.
Effective Online Press Releases use SEO Tactics
As businesses rely more on online press release distribution, search engine optimization (SEO) becomes a vital component of public relations.
Building Lists in Just 30 Minutes a Day
Building lists is enormously important for any online business and is well worth the time. In just 30 minutes a day, a business owner can build a worthwhile contact list.
How to Make a Website for Professional Services
An effective website can be a powerful marketing tool for a firm offering professional services in a highly competitive business environment.
What is Greenwash?
Many companies have jumped on the bandwagon of marketing greenwash, inaccurately promoting their products as green or environmentally friendly.
10 Tips for Trade Show Success
Trade exhibitions represent a huge marketing opportunity for businesses. With planning and the right approach they can generate huge commercial benefits.
Capture Page, Squeeze Page – What It's All About
Capture page, squeeze page - terms with which most Internet marketers should be familiar. Learn the secrets to creating an effective lead capture page.
Twitter Tips for Businesses
Companies that follow Twitter best practices can increase their customer bases and communicate with a targeted audience.
People Buy Brands, Not Companies
Dr. John Tantillo, a.k.a. "The Marketing Doctor," reveals how marketing has been consistently and disastrously misunderstood.
Advertising Strategy and the Use of Social Media
While the strange new world of new social media may intimidate you, your biggest mistake may be not joining the conversation.
Best Ways to Save My Coke Rewards Points
It can take forever to save points in the My Coke Rewards program -- but not if you seek out help and know the best places to find lots of free codes.
Marketing Automation Planning Software Solutions
Business marketing automation software boosts product sales marketing. There are free open source marketing automation planning applications available for small business.
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